The Bachelor of Business Administration in Sales and Marketing Management is geared towards persons who want to work in an exciting area of business alongside sales managers and directors. Students in this program study organizational communication, finance, ethics, and global strategies in business administration. Students are also encouraged to work on developing professional development plans that emphasize growth in the fields of marketing and sales. Courses that students can take in this program include Intercultural Communication, Team Communication, Managing the Sales Force, Marketing Research, and the Global Marketplace. Graduates will be equipped with the tools needed for successful careers as corporations' marketing team or sales managers.
