The world of sports is exciting and extremely profitable, making it one of the most lucrative businesses in the United States. A career in sports management is perfect for someone who is both athletic minded and business minded. Classes in sports management teach students the ins and outs of the sports world as seen through the eyes of those involved in the business side, as well as the game side of it. A background in public relations is very important, since sports is such an involved part of society. Learning how to manage the teams and the owners in sports is very important, and that is where sports management really plays a major role. Establishing ground rules for players and assisting owners with promotions and other things is part of the job. For those who love sports but want a career in business, sports management may be the perfect avenue.